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The Bobsled Blog

Amazon Strategies & Industry Insights

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31 Oct 2019

How To Utilize Prime Day Performance To Be Fully Ready for the Holiday Season

It’s that time of year again! To avoid any lumps of coal, that means i...

19 Sep 2019

Thinking Like Your Customers: Using Feedback & Customer Questions to Guide Productive Changes

The busy holiday season is just around the corner, and with big shoppi...

22 Aug 2019

Everything You’ve Wanted to Know About Amazon Product Labels (But Were Afraid to Ask)

Product labeling seems innocuous. You have a product, that product has...

08 Aug 2019

Amazon Backend Keywords Can Boost Product Discoverability on Amazon

Amazon Backend Keywords are hidden keywords that can be applied to a p...

25 Jul 2019

Prime Day 2019 Recap - How Did Our Clients Perform?

A week after Prime Day and there is still a buzz in the air as brands ...

12 Jul 2019

Share of Voice: What It Means for Brands, and How To Measure It and Leverage It

One of the main challenges that comes with selling on Amazon is the co...

09 Oct 2018

How Brands Can Use Influencer Marketing to Grow Sales on Amazon

Written by Jennifer Hozer  Brands looking for innovative ways to promo...

08 Mar 2018

Selling in the Beauty Category on Amazon

The beauty industry is a behemoth. This $160-billion-a-year industry s...

03 Jul 2017

Amazon News: July 3, 2017

Amazon BOOST event in New York Last Wednesday, Amazon hosted a meet-an...

01 Jun 2017

How much should I spend on PPC?

With so many formulas and approaches available for calculating optimal...

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